Customer Xperience Leadership
BUY / COMPRA:
Customer Xperience Leadership
A Blueprint to Maximize Performance
World Scientific Publishing
ISBN: 9789811264085
Pub:
2023 June 6
$98.00 USD
Breve Descripción
Este libro interdisciplinario ofrece un plan holístico paso a paso para estudiantes, profesionales y gerentes interesados en comprender cómo crear experiencias excepcionales para los clientes y aprender a administrarlas de manera efectiva. Se presenta un modelo único. Incluye cuatro partes que se dividen en catorce conferencias.
Breve descrição
Este livro interdisciplinar oferece um plano holístico passo a passo para estudantes, profissionais e gerentes interessados em entender como criar experiências excepcionais para o cliente e aprender como gerenciá-las com eficácia. Um modelo único é apresentado. Inclui quatro partes que são divididas em quatorze palestras.
Full description
The success of private sector companies as well as public sector organizations is positively correlated with the level of customer experience they deliver. Outstanding experiences lead to high performance, satisfied customers, and many other positive outcomes. Poor experiences lead to countless negative problems and obstacles within the company and dissatisfied, frustrated customers outside.
Given the importance of experiences, substantial resources are invested in improving them. Yet, the results are often disappointing. Companies have a difficult time fulfilling customers' expectations and satisfying their needs consistently, over time. Especially in the digital era we live in. This raises a question: Is there a roadmap that can help people and organizations achieve their experience goals? This book focuses on this issue.
This interdisciplinary book offers a holistic, step-by-step blueprint for students, practitioners, and managers interested in understanding how to create exceptional customer experiences and learning how to effectively manage them. A unique model is presented. It includes four parts which are broken down into fourteen lectures. Each lecture deals with a specific topic and includes research-based figures and graphs, practical tools, and easy-to-implement customer-focused actions. Every lecture is one piece of the blueprint and together, they offer a path to experience leadership.
Technical Professional & Applied Sciences
otras áreas de / interés...
other areas of / interest...
outras áreas de interesse...
¿Buscas un título en un área específica?
¿Buscas un título en un área específica?
¿Procurando livros em uma área específica?
